Web Experiments That Work

Turn web visitors into customers by posting addictive content that brings them back again and again. Learn how to use copy writing, subject matter expertise, social media marketing, and community building to sell your products and services. Today's customers buy from you based on a combination of convenience, word of mouth from friends and similar buyers, and credibility of the product (price … [Read More...]
Whether you are a small business, large corporation, or a professional (doctors and lawyers), you want to get the best return on your marketing and social media efforts. Knowing what you want to accomplish and what success looks like is key to making … [Read More...]

Social Media Workshop: Succeeding on the Social Web "Access to information is the greatest equalizer in a flat world." Thomas Friedman, author of The World is Flat (2005) "Social media makes marketers of us all." Mike Mintz, Brainy Web Scientist, … [Read More...]
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