About My Media Labs
The Challenge
Obscurity is the greatest challenge you face in a world where a billion eyeballs log into Facebook each day. How can you stand out from the crowd and get results?
That’s why I started My Media Labs.
Smart businesses want to stand out, because even the best products in the world will fail if no one knows about them. It’s hard to know what will work until you try it. Capturing attention and earning trust with customers takes time and care, but to even begin you’ve got to get on people’s radars for what you are selling.
Do this without the hype. Let’s build something great.
The Internet is a laboratory. Let’s do some web experiments that work.
The Strategist
Lawyer, Blogger, and Strategist at My Media Labs
Israel (052) 591-6816| US (973) 883-1064
Law Firm Marketing
Mike Mintz has been blogging and using social media to promote businesses since 2005. In law school, he started writing the blog “Jurisgamer: Video Game Law Explained,” and quickly gained the attention of lawyers for being one of the first law students to write about these issues. As a result, he landed a job at a law firm that specialized in video games. He marketed the firm through social channels and helped them win new business.
Corporate Clients: LexisNexis
Mike’s has had long-standing relationship with LexisNexis, “a leading global provider of content-enabled workflow solutions designed specifically for professionals in the legal, risk management, corporate, government, law enforcement, accounting, and academic markets.” As an advisor for this industry leader, Mike helps plan and oversee the execution of their social media strategy, policy, and tactics. My Media Labs: “We help businesses succeed in social markets”
With the creation of My Media Labs in 2009, Mike expanded his consulting services to small businesses and institutions. His clients span a range of industries and continents, and he has made use of virtual platforms, documentation, and streamlined processes to serve their needs.
What Others Say About Mike Mintz and My Media Labs
Stephanie Kimbro, Attorney/Owner, Kimbro Legal Services: “I have worked with Michael to produce educational events for legal professionals related to law practice management topics. His ability to pull together groups of individuals with diverse backgrounds for collaboration and to generate and encourage contribution of content from these individuals online has be a great help to several of my legal education-related projects.”
Larry Bodine, Business Development Advisor and Influential Blogger: “Michael is very knowledgeable about online social networking and communication. Every time we touch base — whether it’s on a video Skype call or an organized Twitter discussion — I always learn something from him. He’s very good a turning a great idea into well-coordinated live event. It’s a treat to be connected to him.”
Rachel Berger, Director of Employment at Nefesh B’Nefesh: “Michael is an excellent speaker. He intuitively understands social media and how it can change ones business. Michael goes beyond box, understands strategy and is willing to help others succeed. His expertise brings new insight into marketing and communicating with clients.”
Jason Romrell, General Counsel of InsuranceLeads.com: ““Michael’s knowledge and use of social media (especially for someone in the legal profession where tradition usually trumps progress) is impressive. My interaction with Michael has always been pleasant as he combines professionalism with a great sense of humor and a friendly attitude. If you want to know more about Michael, I suggest connecting with him on Martindale.com’s Connected and look at the hundreds of posts and replies he’s authored to help lawyers become smarter, better and more engaged
Michael Chang, Senior Counsel at Warner Brothers Studios: “I recently appeared on a webinar (seminar conducted on the web) moderated by Michael. I’ve also sat in on online legal profession and technology training sessions that Michael hosted. He is an excellent moderator and is quick to come up with solutions. His legal background and his grasp of technology issues are a valuable combination.
Alin Wagner, Senior Product Manager for Martindale.com Connected: “Mike is one of the rarest kinds of exceptionally talented Community Managers – he deeply understands community life-cycle and dynamics, how to build and engage successful networks and groups, and how to dialog between Community Management and Product Management, to build a successful social media based product.
He understands the legal community to its wide range of audiences and needs, and has been successfully leading some of the most highly trafficked online activities Martindale-Hubbell Connected have hosted. Mike’s vision, enthusiasm and ‘outside the box’ thinking will get anyone listening to him excited, and are a true testimony to his web 2.0 thinking and knowledge. In addition to that, Mike is a friendly and fun person to work with. I would highly recommend Mike and would love to work on more projects with him in the future.”
Shelley Dunstone, Thought Leader, Innovation in Strategy, “I lead the group “Thought Leadership for Lawyers” on the social media site Martindale. Mike is the Community Manager. He helped me set up the group, and whenever I have a question or issue, he has responded immediately with helpful information to get me moving again. Mike is all over the site, blogging, responding, asking questions and getting to know people. Everyone I connect with seems to be also connected to Mike – networking on the web seems to be in his DNA.”




