Ever since creation man has built communities. Our first communities were tribal and used for survival, but in today’s wired world the online community is all about finding common interests and opportunities to connect that compel us to spend time sifting through the profiles and prattling of others (call it our “snooping instinct” AKA “lurking”). But how do these communities even get started and how can businesses benefit from leveraging the natural instinct of the herd to click together?
A decade into the Twenty-First Century, one in twelve people on the planet Earth had a Facebook account. More important, on average, half of those members login daily. While the sheer number and diversity of people on the network is reason enough to consider it primary advertising focus for any business, it is the ability to target specific populations within the overall membership that makes Facebook ads so effective. Network marketing is all about learning how to optimize your presence in a community site like Facebook and Linkedin.
Page and Group Management for Facebook and Linkedin
Design, code, and populate a Facebook Page for your business. We work with the you from conception to launch to create a custom page that will best fit their needs, whether it is amassing Likes, generating new registrations and clicks to a company website, or selling products. Also, group creation and management services are available.
Ad Campaigns for Facebook and Linkedin
The first step of this service is to research the best target group to direct the ad campaign to. Next we write copy designed to resonate with that target market and come up with a compelling image to grab attention. Then we launch the ad for a test run, analyze the results, and make changes where needed. Campaign length and cost vary depending on the objectives, and you are kept appraised of regular status updates of each campaign so you can be a part of the decision making process at all times.
List Serve Marketing Service
This service includes daily or weekly posts to geographic list serve services like Yahoo Groups to advertise your business. We help you in drafting content for messages, measuring response rate, and making adjustments to copy where needed, as well as, managing the flow of inquiries that come as a result of responses to ads.